{"id":95,"date":"2021-09-08T19:42:11","date_gmt":"2021-09-09T02:42:11","guid":{"rendered":"https:\/\/www.performerwebsites.com\/blog\/good-graphic-design\/"},"modified":"2026-10-13T09:13:26","modified_gmt":"2026-10-13T16:13:26","slug":"good-graphic-design","status":"publish","type":"post","link":"https:\/\/www.performerwebsites.com\/blog\/good-graphic-design\/","title":{"rendered":"Good Graphic Design Doesn&#8217;t Have to Look Nice"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/www.performerwebsites.com\/blog\/wp-content\/uploads\/2021\/09\/pexels-any-lane-5945754-1024x682-1.jpg\" alt=\"\" class=\"wp-image-96\" srcset=\"https:\/\/www.performerwebsites.com\/blog\/wp-content\/uploads\/2021\/09\/pexels-any-lane-5945754-1024x682-1.jpg 1024w, https:\/\/www.performerwebsites.com\/blog\/wp-content\/uploads\/2021\/09\/pexels-any-lane-5945754-1024x682-1-300x200.jpg 300w, https:\/\/www.performerwebsites.com\/blog\/wp-content\/uploads\/2021\/09\/pexels-any-lane-5945754-1024x682-1-768x512.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Graphic design is not just a way of presenting communication. It&#8217;s a way of communicating in itself. The tricky thing; when people are looking for a graphic designer, they&#8217;re often looking for someone who can make things look good. Great graphic design is about function.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The left coupon is actually good<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.performerwebsites.com\/blog\/wp-content\/uploads\/2021\/09\/coupon-1024x576-1.jpg\" alt=\"\" class=\"wp-image-97\" srcset=\"https:\/\/www.performerwebsites.com\/blog\/wp-content\/uploads\/2021\/09\/coupon-1024x576-1.jpg 1024w, https:\/\/www.performerwebsites.com\/blog\/wp-content\/uploads\/2021\/09\/coupon-1024x576-1-300x169.jpg 300w, https:\/\/www.performerwebsites.com\/blog\/wp-content\/uploads\/2021\/09\/coupon-1024x576-1-768x432.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The coupon on the left looks cheap. If you&#8217;re looking for something cheap, you might not even look at the righthand coupon. The coupon on the left does the job. It gets cheap-seekers to see it, read it and clip it. Beauty may be a disservice to TacoXpress in this case. It may cost them customers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When we work with a graphic designer, we&#8217;re looking for solutions. We&#8217;re looking for the college kid to clip our taco coupon, or the publisher to read our sample writing, or whatever. We want action. Even reading text or looking at a photo is action. Rad graphic design communicates and leads, just like rad entertainment.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Graphic design is not just a way of presenting communication. It&#8217;s a way of communicating in itself. Great graphic design is about function.<\/p>\n","protected":false},"author":2,"featured_media":99,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-95","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-performer-websites"],"_links":{"self":[{"href":"https:\/\/www.performerwebsites.com\/blog\/wp-json\/wp\/v2\/posts\/95","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.performerwebsites.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.performerwebsites.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.performerwebsites.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.performerwebsites.com\/blog\/wp-json\/wp\/v2\/comments?post=95"}],"version-history":[{"count":1,"href":"https:\/\/www.performerwebsites.com\/blog\/wp-json\/wp\/v2\/posts\/95\/revisions"}],"predecessor-version":[{"id":98,"href":"https:\/\/www.performerwebsites.com\/blog\/wp-json\/wp\/v2\/posts\/95\/revisions\/98"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.performerwebsites.com\/blog\/wp-json\/wp\/v2\/media\/99"}],"wp:attachment":[{"href":"https:\/\/www.performerwebsites.com\/blog\/wp-json\/wp\/v2\/media?parent=95"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.performerwebsites.com\/blog\/wp-json\/wp\/v2\/categories?post=95"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.performerwebsites.com\/blog\/wp-json\/wp\/v2\/tags?post=95"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}